Understand it once.
Configure it with confidence.
Practical explanations for the records that decide whether your messages earn trust, reach the inbox, or get rejected.
Start with the fundamentals
Four standards, four distinct jobs. Learn how they work together before changing DNS.
Who is allowed to send?
Understand includes, IP mechanisms, and why the 10-lookup limit matters.
Read SPF fundamentals DKIMWas the message altered?
See how selectors and cryptographic signatures establish authenticity.
Read DKIM fundamentals DMARCDo the identities align?
Connect SPF and DKIM to visible From addresses and choose a policy.
Read DMARC fundamentals BIMICan your logo earn trust?
Learn what inbox logos require beyond publishing one more DNS record.
Read BIMI fundamentalsPut it into practice
Detailed playbooks for the places where real-world email configurations get complicated.
DMARC rollout guide
Move from monitoring to rejection without interrupting legitimate senders.
The SPF 10-lookup limit
See how providers consume lookups and what to do before SPF fails.
DKIM selector cheat sheet
Find common selectors for major email service providers.
Google bulk-sender requirements
Understand the authentication baseline for high-volume Gmail delivery.
Turn theory into a real domain report.
Audit all five authentication signals together and see exactly where to focus.